1. What is the BBN Model?

    Communication is the most important tool of any healthcare practitioner. Among healthcare practitioners, even the most knowledgeable clinician will be of little help to patients without the skills needed for compassionate communication. Research indicates compassionate communication improves health outcomes and the quality of life among both patients and their families. Despite the profound role communication plays in promoting positive outcomes, few physicians are adequately trained to effectively communicate with patients and their families, especially when breaking bad news.
    THE BBN FOUNDATION supports model training programs that have shown to increase the capacity of healthcare workers to engage in effective, compassionate communication. BBN’s programs incorporate key strategies needed for learners to develop a new skill set: cognitive input; modelling; practice; constructive feedback; and opportunity for self-reflection.

  2. Why was the BBN Foundation formed?

    Recognizing the limited funding institutions, hospitals and private practices have for educational programs, the BBN Foundation was formed as a means of funding projects designed to improve communication in healthcare.

  3. What does a BBN Seminar consist of?

    The program includes two sessions. In the morning, each participant is given the opportunity to complete the BBN Model of improvisational role­ playing. Participants are provided with details of a real-life situation. The healthcare provider must break bad news to live actors posing as patients and family members. The session is video taped and reviewed with the practitioners and trained BBN Instructors. BBN Instructors provide positive feedback and constructive criticism based on research and best practices.
    An afternoon lecture series enhances the skills learned during participation in the BBN Model

  4. How do I bring the BBN Model to my institution and can it be adapted to my needs?

    To bring our programs to your hospital, department or practice please use the contact us form on this website. The BBN Foundation can develop a program best suited to the goals of a department, hospital or practic. The BBN Foundation provides all training materials, actors, monitors and video equipment, as well as trained BBN Instructors. Improvisational scenes will be written to the institution's specific needs. Institutions only need to supply the date and the number of healthcare workers. The BBN Foundation will do the rest.

  5. How can I get involved?

    The BBN Foundation needs healthcare and patient/family instructors, ambassadors who will tell others about our program, and donors. To learn more about these opportunities visit our How to Help section.

  6. If I were to donate funds, how is my money used?

    We have a responsibility to our community and our donors and work hard to ensure long­term sustainability of the organization. We make our IRS Form 990 available for review, as required by law. Visit our Financials page to learn more.

  7. What is your organization's privacy policy?

    Breaking Bad News Foundation takes our privacy policy seriously and takes steps to protect and ensure the safety of our supporters. We do not sell or otherwise disclose information about our volunteers or supporters outside of our immediate organization. This policy has no exceptions. We do not sell or exchange your information with any other organizations, public, private or nonprofit.